by clicking the arrows at the side of the page, or by using the toolbar.
by clicking anywhere on the page.
by dragging the page around when zoomed in.
by clicking anywhere on the page when zoomed in.
web sites or send emails by clicking on hyperlinks.
Email this page to a friend
Search this issue
Index - jump to page or section
Archive - view past issues
"This book preview contains selected pages from Great, Grand & Famous Hotels. If you wish to purchase the book or find out more, please go to
Hotels : Sample NY
142 The original Beaux Arts classic landmark, the St. Regis Hotel, was built in 1904 and financed by Colonel John Jacob Astor IV, It was designed with an art nouveau feel by John Townsend Trowbridge and Douglas Livingstone for an Upper East Side site on Fifth Avenue and 55th Street. Against the trend, John Jacob insisted on relatively small public rooms: "a subtle indication that the management did not want the crowds that milled in Peacock Alley at the Waldorf=Astoria or in the vast lobby of the Astor in Times Square." Distinguished Clientele The st. regis Astor wanted to create a hotel where gentlemen and their families could feel at home. He introduced such 'modern' conveniences such as telephones in every room, a fire alarm system, central heating and an air-cooling system. Mail chutes were installed on each floor, a newsworthy innovation at that time. One of the hotel's other novel features was a special design 'for the disposition of dust and refuse' -- one of the first central vacuum systems. All maids had to do was plug their vacuum cleaner's hose into sockets situated throughout the hotel. Throughout its 100 year history, the St. Regis Hotel has attracted the most glamorous, creative and intriguing personalities of each era. Some of the most famous guests have included Marlene Dietrich, Salvador Dali and his wife Gala, and actress Gertrude Lawrence, who insisted that all her press appointments take place at the hotel. Colonel Serge Obolensky was associated with the St. Regis for many years and in the 1930s as manager, he refurbished the hotel. The Russian Prince who had been a page at the Czar's court also married Alice Astor (daughter of John Jacob Astor). Today, the St. Regis is considered one of New York's finest hotels and it remains one of the best preserved in the Beaux Arts style. The hotel, operated by Starwood, is the centrepiece of Starwood's prestigious St. Regis brand. Above: Polish- born cosmetics tycoon Helena Rubinstein (1870--1965) arranging flowers in her suite at the St. Regis Hotel, New York, 1945. Right: Colonel Serge Obolensky at the St. Regis Roof restaurant, which he created, New York, 1964. CHAPTER 8